Director/Senior Director of Marketing — Job Description

My client, a major For­tune 500 CPG man­u­fac­turer in the North­east, is seek­ing a Director/Senior Direc­tor of Mar­ket­ing. This posi­tion will direct a team of Senior Brand and Brand Man­agers with the pri­mary respon­si­bil­ity of defin­ing and dri­ving the global strat­egy for a highly vis­i­ble grow­ing busi­ness. This posi­tion pays up to $160,000 with 25% bonus and pro­vides an exec­u­tive level relo­ca­tion pack­age. If this is a posi­tion that inter­ests you send me your resume with con­tact infor­ma­tion.
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Brand Manager — Job Description

My client, a major For­tune 500 CPG man­u­fac­turer in the North­east, is seek­ing a Brand Man­ager. The Brand Man­ager will be respon­si­ble for man­ag­ing P&L and pro­vid­ing strate­gic and tac­ti­cal lead­er­ship in the devel­op­ment, exe­cu­tion, and ongo­ing man­age­ment of busi­ness, brand mar­ket­ing, and prod­uct, strate­gies. This posi­tion pays up to $115,000 total com­pen­sa­tion and will pro­vide relo­ca­tion assis­tance. If this is a posi­tion that inter­ests you send me your resume with con­tact information.

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In-store Merchandising Manager — Job Description

My client, a per­sonal care prod­uct man­u­fac­turer on the East Coast, is seek­ing an In-store Mer­chan­dis­ing Man­ager. The In-store Mer­chan­dis­ing Man­ager will work cross-functionally to iden­tify and develop break­through mer­chan­diz­ing plans to drive sig­nif­i­cant share gains. This per­son will be tasked with cre­at­ing insight based solu­tions that max­i­mize brand impact and dif­fer­en­ti­a­tion to drive con­sumer pur­chases in store.. This posi­tion pays up to $101,000 total com­pen­sa­tion and will pro­vide a relo­ca­tion pack­age. If this is a posi­tion that inter­ests you send me your resume with con­tact information.

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Vice President of Global Consumer Insights (Exclusive Search)- Job Description

My client, a major For­tune 500 CPG man­u­fac­turer in the North­east, is seek­ing a Vice Pres­i­dent of Global Con­sumer Insights.  This posi­tion will set strat­egy for Global Con­sumer Insights orga­ni­za­tion.  Work in part­ner­ship with Global Brand Teams, Global Devel­op­ment, Cor­po­rate and Com­pany Studios/network JV to estab­lish brand strate­gies by con­tribut­ing the inter­pre­ta­tion of con­sumer, mar­ket­place and indus­try research and insights. Lead and pro­vide direc­tion and guid­ance to the Global Con­sumer Insight team in set­ting the research agenda, deter­min­ing pri­or­i­ties, eval­u­at­ing mar­ket research projects, explor­ing new method­olo­gies, improv­ing inter­nal com­mu­ni­ca­tions and ele­vat­ing com­pany par­tic­i­pa­tion in strate­gic deci­sion mak­ing.  Pro­vide action­able con­tri­bu­tions and work to ensure vis­i­bil­ity of Global Con­sumer Insights orga­ni­za­tion as a proac­tive strate­gic and inno­va­tion part­ner to fur­ther the growth oppor­tu­ni­ties for the com­pany world­wide.  This posi­tion pays up to $190,000 with 25% bonus and pro­vides an exec­u­tive level relo­ca­tion pack­age.  If this is a posi­tion that inter­ests you send me your resume with con­tact infor­ma­tion.  Read More

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Associate Marketing Manager: International — Job Description

My client, a major For­tune 500 CPG food man­u­fac­turer in the Min­nesota, is seek­ing mul­ti­ple Asso­ciate Mar­ket­ing Man­ager — Inter­na­tional.  The AMM for dri­ving prof­itable Inter­na­tional sales by devel­op­ing mar­ket­ing plans and assist­ing in joint busi­ness plan­ning with key sales and dis­trib­u­tor part­ners. The com­pen­sa­tion is $85,000 to $100,000 with 20% bonus. Require­ments are a min­i­mum of 3 to 5 years of com­bined CPG expe­ri­ence in mar­ket­ing and sales and must have an MBA. If this is a posi­tion that inter­ests you send me your resume with con­tact infor­ma­tion.  Read More

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Brand Manager Foodservice — Job Description

My client, a major For­tune 500 CPG food man­u­fac­turer in the North­east, is seek­ing a Brand Man­ager.  The Brand Man­ager is respon­si­ble for the strate­gic direc­tion and oper­a­tion of the brand to ulti­mately drive sales and con­sump­tion.  The com­pen­sa­tion is $125,000 with 25% bonus and will pro­vide a relo­ca­tion pack­age. Require­ments are a min­i­mum of 5 years of CPG and/or Food­ser­vice mar­ket­ing expe­ri­ence and must have an MBA. If this is a posi­tion that inter­ests you send me your resume with con­tact information. 

If this posi­tion does not inter­est you please let me know of any­one you know who may be qual­i­fied for the role.  Also, we receive Sales and Mar­ket­ing posi­tions at all lev­els in the CPG indus­try and would enjoy work­ing with you as well.  To help bet­ter under­stand the full scope of your back­ground please for­ward your most cur­rent resume and any other per­ti­nent infor­ma­tion regard­ing your employ­ment sta­tus.  All cor­re­spon­dence is com­pletely confidential. 

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Associate Brand Manager — Job Description

My client, a major For­tune 500 CPG food man­u­fac­turer in the North­east, is seek­ing mul­ti­ple Asso­ciate Brand Man­agers.  The ABM is respon­si­ble for for­mu­lat­ing the brand’s long-term strat­egy and devel­op­ing and exe­cut­ing mar­ket­ing plans. The ABM’s are account­able for deliv­er­ing the brand’s profit, vol­ume and mar­ket share objec­tives and will assist the busi­ness unit team on assigned brands or man­age smaller brands in all aspects of the P&L. The com­pen­sa­tion is $85,000 to $100,000 with 12.5% bonus and will pro­vide a relo­ca­tion pack­age. Require­ments are a min­i­mum of 1 to 3 years of CPG mar­ket­ing expe­ri­ence and must have an MBA. If this is a posi­tion that inter­ests you send me your resume with con­tact information. 

If this posi­tion does not inter­est you please let me know of any­one you know who may be qual­i­fied for the role.  Also, we receive Sales and Mar­ket­ing posi­tions at all lev­els in the CPG indus­try and would enjoy work­ing with you as well.  To help bet­ter under­stand the full scope of your back­ground please for­ward your most cur­rent resume and any other per­ti­nent infor­ma­tion regard­ing your employ­ment sta­tus.  All cor­re­spon­dence is com­pletely confidential. 

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Marketing Director — Job Description

Make Your Mark in Your Career!

This com­pany has a clear goal: to become the most attrac­tive skin and beauty care com­pany world­wide and strengthen their lead­ing posi­tion in a com­pet­i­tive global mar­ket. This com­pany is ded­i­cated to serve con­sumers all over the world and you will work on a grow­ing port­fo­lio of global top brands in skin and beauty care 

As the com­pany cares for both suc­cess and peo­ple, their employ­ees enjoy work­ing with and are proud of the com­pany, its val­ues, and its brands. Win­ning spirit and per­for­mance ori­en­ta­tion, along with open­ness, fair­ness, team­work, and respect for each other, form the very core of the com­pany cul­ture. Their open com­mu­ni­ca­tion in a flat hier­ar­chy will offer you expo­sure to the top man­age­ment right up to the Exec­u­tive Board.

Par­tic­i­pate in their growth and work for a lead­ing com­pany – chal­lenge the sta­tus quo and raise the bar in all fields of our business!

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Job Description — Associate Brand Manager

The over­all role of brand man­age­ment is to cre­ate con­sumer demand for company’s prod­ucts. The ABM is respon­si­ble for for­mu­lat­ing the brand’s long-term strat­egy and devel­op­ing and exe­cut­ing mar­ket­ing plans. They define the brand’s pric­ing, pack­ag­ing, trade mer­chan­dis­ing, adver­tis­ing and pro­mo­tion strate­gies and allo­cate the bud­get accord­ingly. They exe­cute mar­ket­ing ini­tia­tives in sup­port of long term strate­gies through lead­er­ship of the busi­ness unit team. They are account­able for deliv­er­ing the brand’s profit, vol­ume and mar­ket share objec­tives. This posi­tion assists the busi­ness unit team on assigned brands or will man­age smaller brands in all aspects of the P&L.

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E-Commerce Sales Expected to Pick-up in 2010

Author: Michelle OBrien, Mar­ket­ing InsightsTODAY.com

U.S. retail e-commerce sales (exclud­ing travel) will total nearly $132 bil­lion in 2009, down about 0.4% from 2008. Assum­ing the reces­sion ends this year, as many econ­o­mists have pre­dicted, eMar­keter fore­casts that online sales will begin to rebound in 2010 and hit full stride in 2011.

Web research has become a pri­or­ity for value shop­pers in today’s reces­sion. Cur­rently, 86% of Web users are shop­pers who browse, research and com­pare prod­ucts on the Inter­net, but they do not nec­es­sar­ily buy online. Often ignored, store sales influ­enced by online research are three times higher than e-commerce sales.

Many con­sumers opt to buy online for con­ve­nience, price and broad prod­uct selec­tion. About 81% of Web shop­pers are also online buy­ers. Web con­sumers who refrain from buy­ing online often get hung up on secu­rity and pri­vacy con­cerns or the inabil­ity to touch and feel prod­ucts. Web retail­ers are adding new con­tent and fea­tures to lower these hurdles. 

Source: Data com­piled by eMar­keter, as cited in a July 21, 2009 online report by Adweek. Web­site: www.emarketer.com.

To read more visit www.marketinginsightstoday.com.

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